Barbara is responsible for program management of many of the agency's business-to-business, land-use and travel accounts. Her responsibilities include strategic planning, brand identity development, account implementation and client services.
Barbara has a wide range of experience in marketing communications, including new product introductions, public relations programs, national advertising, trade-show participation, events, direct mail, e-marketing, collateral and web site development.
Working closely with the creative services staff and writers, she manages the brand identity for clients ensuring that all materials work together to produce results.
Her agency experience includes account management for the Guam Visitors Bureau, Alameda Power & Telecom, Marina Village, The Waterfront, Neopost, and Alameda Hospital.
Barbara holds a bachelor's degree in business administration with a minor in corporate communciations from California State University, Hayward.
contact Barbara
510.496.2351
AIM: barbarairias7
birias@e-agency.com